Sage.fm is an online video conversation platform, connecting hand-picked experts (our Sages) with those valuing their advice (our Seekers).
Brand
UX/IA
Platform Design
Bootstrap Development
Art Direction
guru orange | a digital agency
Communicate with clarity and passion.
Selected work examples
Sage.fm is an online video conversation platform, connecting hand-picked experts (our Sages) with those valuing their advice (our Seekers).
Brand
UX/IA
Platform Design
Bootstrap Development
Art Direction
Raw Money founder Margie Stewart and us have collaborated on setting up this unusual new business over the last year or so now. We are currently working towards a May 1 launch.
Brand Principles
Business and Marketing Plans
Writing & Editing
UX/IA & Development
Workshop Training
Aspire engaged us in order to evaluate their existing materials and embark on an update that ‘creates order from chaos’.
Brand Strategy
Workshops
Design for Print and Web
Style Guide
Love Travel Guides is a boutique travel company, focussing on the modern traveller in India. They have been a client for nine years now. We have recently collaborated on creating this new “Made in…” brand, focusing on designers, artists and makers and complementing the “Love…” travel guides. All the guides focus on sustainable design, ethical production methods and showcasing people who believe in those same values.
Brand
Book Design
Point-of-Sale Design
Marketing Collateral
Hepcheck 1 2 3 is a new project by the Eastern Sydney branch of NSW Health. It aims to deliver better access to and uptake of Hepatitis C treatment for people in Sydney who experience homelessness. It is a collaboration of NSW Health with a variety of non-government and government health service providers in the inner city of Sydney.
UX/IA Workshops
Responsive Website
Drupal coding
Art Direction
Brand ID & Marketing
Over the last few years, Eli Brassé from Guru Orange has joined election campaign teams for Greens in Australia. In this time, she has created the style for 3 campaigns and participated in design and campaign strategy on 2 others. She has been a team leader and worked both as a designer and in campaign organising and management roles.
Style Guide
Campaign Design Strategy
Web and Social Media
Team Leading
Advertising and Media
Patrice has been a biodynamic farmer for 30 years, selling exclusively online for the last 10. We consulted with her on a major update of her online shop, brand and marketing, and how to best update her legacy technology and content without losing her valuable database.
Communications Strategy
Writing & Editing
Wordpress Theming
Tech update
The Writers’ Studio has run its business online for near 15 years, enabling their students to participate in courses, share their work, get feedback and lots more. Their brand presence, however, was in need of a bit of an update.
Style Guide
Brand Strategy
Joomla Website Design
Development
Phil Pick is starting a second career fulfilling his passion for health and happiness. His fitness classes for over 50s are following his motto “You’re only one workout away from a good mood”, and so his personal brand is reflecting his positive energy with the use of bright colours, and a poppy scheme throughout.
Communications Strategy
Writing & Editing
Wordpress Theming
Responsive Web Design
After over 20 years in the film business, Mark Cornish was ready to extend his marketing approach with an online presence. We created a simple new corporate ID for Mark and got him online with a new Wordpress website, including all the underlying technology needed. We explained the steps and technology, then trained him up on how to update content, and are now working towards a social media plan, starting with Linkedin.
Communications Strategy
Writing & Editing
Wordpress Theming
Responsive Web Design
Harm Reduction Australia is a new national organisation for individuals across Australia to join together in their commitment to reducing the health, social and economic harms potentially associated with drug use.
Infographics
Strategy Workshops
Content Development
Wordpress Theming
Responsive Website Design
Bob Scott approached us with the need for a major update to his online presence. We shifted his website onto wordpress and created a customised theme for him, then created a site plan and wrote all content. We also created a simple new corporate ID for Bob.
Communications Strategy
Writing & Editing
Wordpress Theming
Responsive Web Design
Pozhet is an NGO focusing on the needs of hiv-positive heterosexual people. The set of two brochures we recently created for them deals with issues to do with relationships and having a baby. Pozhet really enabled us to be a part of the development process of these brochures, getting our input with the copywriting and focus testing on the content side, and giving us the opportunity to produce the brochures from the ground up on the design side, chosing the format, paper, printer, providing illustrations and photos, as well as final layout and artwork.
Illustrations
Writing & Editing
Focus Testing
Brochure Design
Enviro printing and paper
The first comprehensive online project Eli Brassé ever delivered as senior designer included a suite of five websites, youtube channels, a series of videos for them, Wikipedia entries, and drawing content out of the organisation’s 25-year history, organising it into the final form.
Communications Strategy
Writing & Editing
Responsive Web Design
Web Development in Business Catalyst
Taronga Zoo’s inaugural Artist-in-Residence program called for a traditional feel with a modern look for marketing materials across a variety of media, such as html emails, website marketing content, brochures, auction programme, etc. It was also a lovely opportunity for us to get inspired by this unusual collaboration of animal keepers and artists.
Communications Strategy
Writing & Editing
Email Design & Delivery
Layout Design